When Rituals, a global cosmetic company, started to see rapid growth, they adopted a branded employee engagement platform to keep their workforce on the same page. They called this Speakap product, ‘Rituals Connect’ – one app to keep all employees connected. With it, they’re able to share knowledge from HQ to employees, provide trainings, and strengthen their onboarding experience.
Why is employee engagement important for HR and internal communication professionals? How can personal growth initiatives help increase employee engagement? What types of personal growth initiatives can HR consider and implement?
In today’s day and age, employee engagement is everything for company growth. And that’s especially true for frontline employees. Customer-facing (frontline) employees who are happy, bring the company more profit – especially when they’re motivated and well-informed. If the workforce is aware of products and services, they’re able to provide a seamless customer experience, which naturally makes you stand out from the competition.
For decades, the manufacturing industry has been using traditional processes such as clocking in and clocking out. Factory workers manually ‘check in’ using physical time sheets after arriving at the warehouse, and ‘check out’ once their shift is over.
The main goal of any manufacturing company is production. But in order to enable your employees to do their best work, you’ll need to extend your internal communications strategy to the work floor. You may be surprised to find that production levels increase when your factory workers are informed and connected. What’s more, is that you could prevent all kinds of hiccups just by reaching the production floor faster and more efficiently.
Josine, our Product Marketing Manager, caught up with Dennis Batbayli, Head of People and Culture at Domino’s Germany, to get a taste of how the world-renowned pizza brand engages its frontline employees – most of whom are from the younger generation. Prior to his eleven years (and counting) in the pizza business , Dennis started his career in the fitness industry. Yes, we were surprised too. It’s obvious that fast food and fitness are worlds apart, but the common thread, for Dennis, has always been the people and the company culture. Keep reading to see how he successfully engages the brand’s frontline employees by using Domino’s Chat, a branded employee app created by Speakap.
We caught up with Tara McKinney, Human Resources Director at Clarkson Construction Company, who has implemented the Speakap platform in three separate manufacturing and construction companies in the United States. The purpose? To engage employees, connect frontline employees with the head office and to generally increase reach and accessibility to company news and information. Here’s what she had to say about employee engagement and frontline communication.
Let’s face it, digital transformation is only really successful when employees are on board. It’s critical that employees be part of the change that comes with implementing a new tool in the workplace, both for employee well-being and for the success of the tool. But, of course, getting all frontline employees to buy into that change can be a challenge.
With the holiday season comes a hiring wave, particularly in the hospitality industry – and that’s a lot of responsibility for HR. For instance, how do you ensure employee motivation and engagement among frontline employees who have only committed to your business or brand for the short term?