Anete Vesere
Content Marketing Manager
Internal Communication & Employee Experience Specialist
Biography
Anete is the content voice behind Speakap’s push to fix internal communication and employee experience — especially for frontline teams who’ve been stuck with outdated tools for too long. She’s spent years working with HR tech and people-focused companies, so she gets what it takes to make engagement real, measurable, and meaningful. Anete’s all about cutting through the noise with no-nonsense content that connects with people where they are — mobile-first, human-first, and a little bit cheeky. When she’s not helping internal comms pros rethink their playbook, she’s busy proving that employee experience isn’t just a buzzword, but a daily reality you can actually improve. No fluff. No jargon. Just smart stories that help teams feel heard, seen, and ready to get stuff done.
Education
Anete earned her Master’s in Media and Creative Industries from Erasmus University Rotterdam, where she explored audience engagement, media marketing, and digital storytelling—skills she now uses to create content that truly connects frontline workers and HR teams. Her Bachelor’s in Arts and Culture Management gave her a solid foundation in cultural psychology and communication, shaping her ability to craft stories that resonate and drive real engagement.
Experience:
Anete brings extensive content marketing experience in internal communication and employee experience, with a background that includes HR tech, frontline industries, and hands-on work in hospitality. This blend gives her a unique perspective on the real challenges frontline teams face. She’s skilled at creating content strategies and multi-channel campaigns that boost engagement and translate complex challenges into clear, actionable messaging for HR and frontline professionals alike.
Featured video
How to (Finally) Measure Internal Comms Effectiveness The Right Way
In this webinar, Anete Vesere teams up with Speakap’s CCO, Daren Jennings, to cut through the noise around internal comms metrics. They share practical, no-fluff strategies to help you figure out if your communication is actually making an impact—or just disappearing into the void.
The latest from Author
How Basic-Fit Rolled Out An Employee App For Thousands Of Team Members
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Employee Experience in 2025: Trends, Tools, and Tactics
Ontdek hoe je communicatie met medewerkers én opdrachtgevers boost!
How to (Finally) Measure Internal Comms Effectiveness The Right Way
Van Weerstand naar Welkom: Maak Nieuwe Technologie Populair op de Werkvloer
Employee Engagement bij frontline medewerkers: Waarom het vaak fout gaat
How Puttshack Achieved a 98% Adoption Rate in Your Employee Comms App
Communication, Gratitude, and Employee Recognition: A Leader’s Role in Building Teams
The Real ROI of Effective Frontline Employee Training
Enhancing Productivity for Frontline Workers Starts with Simplicity in Communication
