Generation Z and the future of internal communication

Talented members of generation Z, born between 1990-2000, are slowly but surely entering the workplace. They clearly have their own opinions, expect a lot from their employers and don’t need to be told about social media and smartphones. Welcome to the new era of internal communication!

Generation Z is more demanding than ever. Even more than Generation Y (1980-1990), also known as the millennials. They are first in a series of generations who are used to superfast communication, 100% openness and continuous feedback. Unlike their predecessors, they have no affinity with politics or one-way communication channels. The way in which they connect with co-workers and review information is radically different. They expect employers to talk with them and listen to them. They expect a relationship based on collaboration and involvement.

About Speakap

Speakap is the award-winning employee communication app intentionally built to improve internal communications and engagement with your frontline workforce. Through our white-label app, your frontline employees can receive messages from management, upskill through HR training videos, and increase their level of connection and commitment to your organization. Whether your goals are seamless employee communication or improving employee satisfaction and productivity, Speakap ensures that your corporate news travels from headquarters to the production floor easily and efficiently via one social intranet.

Our easy-to-use, branded Employee App reaches the right people at the right time. Companies who use Speakap’s internal communication software see

80% of employees immediately adopt the app
+14% average increase in retention
+21% average increase in employee productivity
+32% average increase in employee satisfaction