How do you instantly communicate with each and every frontline employee across 3 brands and 5 countries? How does your message get across in the retail industry with a dispersed workforce?
For nexeye, the retail ,optical retail platform that includes chains Hans Anders, eyes + more, and Direkt Optik, the answer was simple: reach 4,000 employees across 700 stories on an employee communications app, quickly and efficiently. Nexeye partnered with Speakap to create a mobile-first branded employee engagement platform that mirrors the organization's structure and helps every employee connect.
Sanne Oosterhoff
Group Operations Director at nexeye
Nexeye is the leader in optic and hearing care in the value for money segment in Europe. Nexeye has over 700 stores in five countries, currently. And has three brands: Hans Anders, Direkt Optik, and eyes & more.
Monique Limba-Huitink
Assistant Store Manager, eyes + more
In January I will have been working at eyes & more for four years. We have a team of three permanent colleagues and one part-timer. We use the employee communications app, Speakap, mainly as soon as we come in the store. We start up the employee engagement platform and see if there is anything new posted. And then we start working with it.
Monique Nijhuis-Akkerman
Store Manager, Hans Anders
We start every morning with the intranet software, then the Regional Manager sends a message and we can see exactly how the other stores performed in our region.
Jamie van Maaren
Operational Process Manager, nexeye
The stores must be able to act quickly and be able to retrieve information. Because you can’t keep a customer waiting, the employee app offers the possibility to quickly search for information.
Kees Nout
Store Manager, Hans Anders
For example, if other branches need an item, they put it on our employee communication software by posting an article number or a picture. And if I have a moment when it’s not so busy, I check if we have the requested item and then, when I have it I send it to the branch.
Sanne Oosterhoff
Group Operations Director at nexeye
The employee app helps us stay in direct contact with our frontline employees and thus with our customers. Whether our employees are in the stores or at the contact center, they have direct contact with the customers, and see what is happening. It also helps us respond to opportunities that arise. So it helps us stay agile which, of course, is essential in retail.
Jamie van Maaren
Operational Process Manager, nexeye
We don’t only use the employee app for company information, but also for general and more fun content. It's really a platform where you inform and inspire. What is really nice to see is how the colleagues try to help each other with, for example, a question or a situation they can't resolve. But also when they are looking, for example, for a frame for a customer. The nicest messages I see on the employee communication software are the fun messages from customers who are extremely happy with the service, and as a thank you bring a present to the stores.
Monique Limba-Huitink
Assistant Store Manager, eyes + more
What happens regularly is that customers come back to us and as a token of appreciation we get a box of Merci chocolates. That has a lot to do with the type of service that we provide. It is ultimately what you do it for, so that the customer leaves the store a happy customer.
