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Van Geloven

Case study

How Van Geloven connects its office and factory employees to deliver delicious snacks to customers

Van Geloven logo

About Van Geloven

Industry: Food & Beverage
Size: 1,000 employees in six production facilities
Location: The Netherlands

If you've ever enjoyed a serving of 'bitterballen' or croquettes, chances are they were made by Van Geloven.  With iconic Dutch brands such as Mora, Van Dobben and Kwekkeboom in its portfolio, Van Geloven is the largest snack manufacturer in the Benelux, producing 800,000 ‘bitterballen’, 500,000 croquettes, and 18,000 spring rolls every day.


The challenge

Van Geloven's mission is producing quality snacks for businesses and consumers. Quick and productive dialogue between the head office and factories in different locations is crucial. The factories must always be kept to the highest standards in safety, hygiene and productivity, which means all employees must be updated on the latest policies.

Even though the head office and main factory are housed on the same lot, there was a large gap between the employees. People working in the factories did not feel connected to the head office and vice versa. Putting up policy and update memos in the factories and sending threads of emails to the head office were clearly not working, with crucial information being missed or forgotten. These were only one-way communication channels without opportunities for feedback, which meant employees were not speaking with each other and important information was slipping through the cracks

The solution

Van Geloven was looking for a solution that would allow:

  • Employees in the factories and head office to connect and engage with each other
  • Different factories to share best practices and improve quickly
  • Safety and policy changes to be adopted swiftly and more permanently

Due to Speakap's ability to mirror Van Geloven's organizational structure, employees can access information that is specifically tailored and relevant to their function, department, and location. Employees can now also post photos showing their experience or potential technical problem, comment on news and share updates, making it a two-way-communication channel that’s more interactive and engaging, and resembles the most popular social media platforms.

The Results

Van Geloven saw an immediate improvement as their internal communication became streamlined with Speakap:

  • Increase in communication between factory and head office employees
  • Increase in the spread of company news, and stronger connection with the brand's purpose and values
  • Increase in the adoption and adherence to new and updated factory guidelines

Speakap allows Van Geloven to focus on their employees, their customers, and their delicious snacks, leaving their internal cohesion to us.

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