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Case study

How R+V BKK reaches and engages its employees


About R+V BKK

Industry: Health insurance
Size: 330 employees
Location: Germany

R+V BKK is a German company health insurance fund by the cooperative FinanzGruppe. Originally founded for the employees of the R+V insurance group, the fund has been open to everyone since 2002 and is represented across the country. Next to basic medical care, policy holders also profit from countless additional services.

The challenge

R+V BKK was looking for an innovative communication channel to provide all their employees, even those outside the intranet, with fast and up-to-date information as well as improving the internal employee communication. GDPR-compliance of the employee app was important to them, as was data encryption – but so was good, slim and intuitive usability. R+V BKK needed a modern internal communication channel that would provide all employees with fast, up-to- date information on mobile and independent from the intranet.

The solution

For this purpose, the health insurance fund recently decided trust in the Enterprise Social Network (ESN) Speakap, an ESN, that manages to include all employees in the internal communication of the organisation and makes mutual exchange possible in a fast and secure way.

With Speakap they found the perfect fit and the employee app has been with them for over two months now. They are very satisfied. Even though all their information is also still communicated on the conventional channels, over 45 percent of the employees now use Speakap as their primary source of information. Questions on how to use it? Hardly any. Adoption of the “social culture“ (likes and comments)? High.

The Results

  • 45% adoption in just a few days
  • Employees receive new information faster
  • Employees that are not continuously present are also included
  • Elimination of non-GDPR compliant communication channels

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