The Challenge:

Scattered channels made communication impossible

Shell was looking to bring together its employees who primarily work around-the-clock shifts. Their retailers (Franchisee), station employees, and office personnel make up the 3 layers of Shell's organization. Each service station has its own team with its own communication channel. It used to take corporate a week (!) to gather information from service stations, format it into newsletters, and distribute it.

The Solution:

One centralized employee hub that works for everyone

With Speakap, Shell brought employees back from other social platforms to one place. They can better understand what happens at the stations, reach every employee in real-time, and share important news. Best part? Speakap's seamless integration made shift management a piece of cake.

shell-employee-pump-station

"Since the launch of Speakap, we brought employees back from other social platforms to one centralized employee hub. “

Fleur Donker Project Manager - Shell

The Results:

All employee comms in one place. And people love it!

Within a month after launch, Shell noticed that 84% of employees were actively online! They are now more likely to complete their surveys and training, which are now integrated into Speakap. All numbers showed that employees were actually waiting for something like this!

“It used to take us a week to gather information from service stations, format it into newsletters, and distribute it. You can imagine how challenging it was to keep these newsletters up to date. Speakap has turned this around!”